WHICH CMS TO CHOOSE WHEN STARTING E-COMMERCE? More and more young entrepreneurs are trying their hand at e-commerce, and 2020 is no exception to the rule. However, does this mean that embarking on the adventure of online commerce is a long calm river? That doesn’t seem to be the case…
Especially since the solutions are not lacking. WooCommerce, Shopify, Magento, Prestashop, or WiziShop, all these CMS have been specially designed for e-commerce. So, which of them should you adopt when you are about to launch an online business?
WooCommerce, for top SEO
Many online merchants have already trusted WooCommerce to grow their business. Whether they are individuals or agencies, everyone can boast of having implemented a system that generates both traffic and sales for them.
Indeed, if WooCommerce is more like an extension running under WordPress than an e-commerce CMS strictly speaking, it has the advantage of allowing the owner to create a website that is both a of content and a showcase site.
Shopify, for ease of implementation
People who have never created a website in their life will appreciate Shopify, a CMS that will allow them, very simply, to set up an e-commerce system, without any great skills.
Indeed, as this complete guide reminds us, with Shopify, you don’t need to be an expert in the field.
Magento, the most successful CMS platform
Magento is the customizable platform par excellence… which makes it the most elaborate platform.
The most complex development projects will thus find an ideal support to provide Internet users, for example, with a showcase site in several languages or even offering a multi-currency payment solution.
The biggest brands such as Nike, to name just one, use Magento and take advantage of the technical qualities delivered by this CMS.
Prestashop, a French open-source community
To be fully supported in the development of a website, what better than to integrate a community in its own right? This will be the case for those who choose this CMS.
Operating in open source, Prestashop will also provide them with numerous extensions and plug-ins. This is something to be reassured. Be careful, however, because the handling of this CMS will be aimed above all at technicians and not at neophytes.
Note that Prestashop is a 100% French CMS. No more technical documentation in English, here everything is in French and that’s good for the developers.
WiziShop, the solution to start
An interface benefiting from good ergonomics, and functionalities, all in all, very well-developed, customizable store themes make WiziShop a very nice CMS.
If you are a beginner in the world of e-commerce and dropshipping, then WiziShop is for you. It is an all-in-one solution that allows you to have an online store at a lower cost.