Optimize your showcase site for local SEO. Not all companies on the internet have an online store. Many of these brands realize their sales in a physical store. One could therefore think that these establishments do not take advantage of all the opportunities offered by the web. However, optimization for local SEO allows these structures …
The evolutions of SEO to anticipate to rank well. The visibility of a website is based on its positioning in the results pages offered by search engines. When Internet users search with keywords, Google highlights the pages offering the most relevant answer. It takes into account several elements to judge this relevance. Stay informed on …
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SEO: Is the natural referencing of a website really natural? The world of the digital economy, now omnipresent, has profoundly changed the usual practices of companies in terms of communication and development strategy. Consumer habits have a lot to do with it, they have well-integrated the reflex of consulting their smartphone to find the product …
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The Black and White SEO 2022 will take place in Lyon. SEO events are a great way to keep up to date with the latest trends in search engine optimization and meet SEO agencies. Whether you’re looking to get an overview of the latest strategies or learn more about emerging tools and technologies, there are …
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Google is no longer to be presented today. With more than 80,000 queries per second, it is the most popular search engine. It is then logical to use it to your advantage to make your site known. But it is not enough to be referenced by Google to have notoriety, especially if you have a …
Since the evolution of technology, several techniques have emerged, including the storage of web information by hosts. These practices have developed over time and today we have several types of website hosting. However, web hosting remains a mystery for many people despite its importance. Learn more about this technology and how it works here. What …
The goal of natural referencing is to optimize a website in order to improve its visibility on search engines like Google. It relies on the textual content to achieve its objectives. Indeed, search engine algorithms consider the quality of the content of a website as an important criterion for its ranking. Details here. How does …
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The development of digital technology has considerably transformed our uses, to such an extent that we hardly notice it anymore, as the tool is embedded in each of the components of our lives. Work, health, love, and networks have become the main vectors of our choices. Even more so in commerce, which seems destined to …
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6 months that your e-commerce site is online, but it still does not generate traffic? It is most certainly because you have not taken care to deploy the right natural referencing (SEO) strategy. To remain visible on Google, appear in the first position in search results (SERPs) and boost traffic to your website, SEO is …
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Selling on the internet is a good idea to promote your services and sell your products. Moreover, several entrepreneurs have started to design their own e-commerce sites. Every year, the number of commercial sites continues to increase and concerns all sectors of activity. So what are the advantages of an e-commerce site and how to …
